During the Qatar World Cup, Saudi Arabia will aim to conclude business deals with potential international buyers, as part of its promotional program held on the sidelines of the sporting event.
And the Saudi Press Agency, “SPA”, said that the Saudi Export Development Authority in the World Cup 2022 in the State of Qatar, during the period from November 20 to December 18, aims, within its promotional program, held on the sidelines of the event, to host a number of business meetings, and conclude commercial deals between Saudi companies and buyers. prospective internationals inside their stand at Lusail Stadium.
She explained that the authority plans to attract more than 30 national companies and their counterparts from the 34 foreign companies from 8 sectors with export priority.
It quoted the CEO of the Saudi Export Development Authority, Abd al-Rahman bin Sulaiman al-Thukair, as saying that the authority is working to support Saudi exports and overcome obstacles facing their access to international markets through specific programs and initiatives that contribute to enhancing the image of the Kingdom's brand in the local, regional and global markets.
He pointed out that this global football event "is an exceptional and promising opportunity for the growth of exports of national companies, through holding meetings and concluding deals with potential buyers, whose number is expected to reach more than 30 agreements and memorandums of understanding."
According to the agency, this program is one of the largest promotional programs led by the authority to promote Saudi exports in international forums, as it is expected that a number of export agreements will be concluded on its sidelines between elite national and international companies in the mining and petrochemical sectors, building materials, food and retail, and pharmaceutical supplies. medical, services, tourism, and others.
These events coincide with the international event represented by the World Cup, which will be hosted by the State of Qatar until December 18, as the tournament kicked off on Sunday with the opening match between Qatar and Ecuador at Al-Bayt Stadium.
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